After a very quiet first half of 2009 and a summer without any business trip Markus returned to London on Monday morning again for another conference on Tuesday, this time in conjunction with the Vienna Stock Exchange and 11 Austrian companies. The two days in the UK capital showed yet again, that investors, companies and also the consumers are much more optimistic about the future again and that most likely we have seen the worst of the economic downturn. Even though unemployment is still at risk of rising further there are several other indicators that show green light and both equity as well as bond markets do price in improvement as well.
As the opening hours of the shops in London are very consumer friendly Markus did manage to exploit the still depressed EUR/GBP exchange rate further, supported the consumer industry and entered a real shopping spree. Not only he bought more clothes for Jakob but also he had a list of items to be gathered for little Anna and Emma at babyGAP, a retail chain which is not available in Austria, and on top of that he also managed to get some new clothes for himself and Kerstin at Abercrombie & Fitch, probably one of the currently most impressive concepts for selling jeans and other casual outfits.
The A & F flagship store in 7 Burlington Gardens is characterised by loud club music, young, overly friendly & handsome staff and a intense cloud of the the signature scent “Fierce” which one even can smell around the block already. Spending 30 minutes in this shop situated in an impressive building makes you and your garment smell of “Fierce” for at least 12 hours but also can burn a hole into your pocket or bank account, but Markus luckily returned home on Tuesday night and therefore the damage could be limited.
Jakob, Kerstin & Markus
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